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Survey Results

Agency Search Consultants

2017 New Year Outlook Survey Report

The 2017 RSW/AgencySearch New Year Outlook survey was completed by 200 marketing agency executives and senior level marketers across the United States and Canada during December, 2016. The agency sample came from our RSW/US database of over 10,000 marketing service agencies in the U.S. and Canada ranging in size from under $1M in capitalized billings […]

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2016 Agency-Marketer Perspective Report

In the first part of the survey, questions focus on the agency world.  This section may provide some insights that can be helpful as you work to shore up the relationships you have with your agencies or help you as you’re looking for a new agency. The second part of the survey features four questions […]

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2016 Tools & Technology Report

The Mirren-RSW/US 2016 Tools & Technology Report is a must-read resource for anyone who works with marketing service agencies and is interested in making sure their agency is staying ahead of the technology curve. It also might provide you with some ideas on new platforms you can use for the benefit of your business! Platforms […]

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2016 New Year Outlook Survey

RSW recently celebrated its 10th Anniversary.  Since our inception, we’ve been conducting annual surveys that produce insights on Advertising/Marketing industry trends and how they impact Marketer/Agency Relationships. One thing is certain with each annual survey: something new is always emerging.  Over the years, those  “new things” seem to come faster and faster.   The 2016 RSW/AgencySearch […]

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Marketing Tools & Technology Report

This is our third annual release of our co-sponsored report on marketing tools & technology.  While it was designed specifically for the marketing agency side of our business, we suspect that there are a number of findings and insights in the report that might be of benefit to the Marketer’s world as well.

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